Transactional Emails
Transactional emails reach out to your customers immediately after they’ve interacted with your business services. Fully encrypted, secure transactions increase brand reliability, and remove the threat of third-party interference. Processes including password reset, invoices, receipts, account notifications, shipping details etc can be simplified and easily tracked. Here are some advantages of using transactional emails.
Personalization
Personalized automated messages sent to customers rather than a common one can boost your marketing goals. And transactional emails specialize in this.
Relevance
Send real invites to your customers and initiate conversations with your brand. They’ll be grateful to you and they’ll appreciate your effort to deliver true value.
Timing
Reach your customers on time and grab their attention. This will lead them to engage with your brand at the moment their purchase intentions are the highest.
Loyalty
Transactional emails build loyalty amongst your customers as they aren’t marketing anything. They help form strong relationships between your brand and the audience.
Effectiveness
Transactional emails increase open and click-through rates and deliver on time. Develop a strong communication strategy and see the results.
Use Cases
Industries uses
Promotional Emails
Manage, structure, and edit your campaigns at the click of a button through our highly customizable software suite. Win over target customers with inbuilt features like status reporting and tracking, and conduct an exhaustive analysis of your campaigns and the progress they’ve made. Here are some advantages of using transactional emails:
Improves Sales
Through promotional email marketing campaigns, you can create buzz around new products or build a new perspective towards existing ones and encourage customers to purchase them.
Generates traffic
Promotional emails send traffic to your website and improve your SEO reach. They have an effective call-to-action (CTC) that compels people to open the website once they’ve read the mail.
Lead generation
Promotional emails nurture leads and facilitate faster conversions. Further, these leads are qualified enough for your sales team to act on them. It’s also convenient to track them by clicking the attached links in your sent emails.
Use Cases
Industries uses
OTP & Authentication
Today, digital banking and e-commerce are flourishing. As digital security becomes increasingly paramount, our secure platforms continue to successfully deliver One Time Passwords and further authentication in a fraction of seconds. Processes including number verification, account login, transaction confirmation, history, etc., maintain transaction security. Prevent fraud by confirming that you’re the one making the transaction, as well as the owner of the credit or debit card. A temporary code will automatically be sent to you by SMS to confirm the same.
No replay attacks
OTPs are safe against any replay attacks. Replay attacks are when someone illegally intercepts a transmission of data, records it, and accesses it. With OTPs, once the user has logged in, the code becomes invalid and can’t be used by others.
Secure
Often generated randomly, OTPs are difficult to be decoded successfully. Moreover, they are valid for a short time and include other security steps. All of these measures add up and safeguard the user.
Easy adoption
OTPs are convenient for organizations to integrate into their authentication strategies. Phones and other devices are accessible for teams to use and distribute amongst their employees.